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A leading chemical company engaged Tata Strategic to formulate an entry strategy into the global biofuels business.

Tata Strategic analyzed key strategic parameters like the regulatory scenario, demand – supply gap, feedstocks and technology to chart an entry strategy. A unique region classification matrix was used to evaluate region attractiveness based on the markets and supply capabilities. Detailed Value Chain analysis was conducted to identify attractive segments across various regions.

The study and the recommendation made by Tata Strategic were accepted by the board with a mandate for detailed business plan.