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Tata Strategic was asked to enable this by using the Balanced Score Card (BSC).

Tata Strategic developed a strategy map for all businesses and support functions. The map established the link between strategic objectives under four perspectives: Financial, customer, internal process, and learning and growth. Metrics were identified for each objective, ensuring relevance, data availability, ease of implementation and comprehension. Depending on the roles and responsibilities of individuals, BSCs were developed for the top and middle management. To facilitate its smooth rollout, Tata Strategic ensured that the BSC process was understood by people in the client organisation responsible for its implementation and modification.

The BSC process has helped the client align the roles and responsibilities of individuals in the organisation with the overall strategic direction.